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Meet the gas stove influencer sponsored by the propane industry
At first glance, a local news station in San Diego seemed to be airing a soft news piece helping viewers achieve their new year’s resolutions. The host for San Diego Living, a CBS8 program that sometimes airs sponsored content, said their next guest, a celebrity TV star, would deliver fun facts about healthy living and showcase some recipes. Then, they dove in. The next four minutes were indistinguishable from an ad, paid for by the propane industry. The show’s host made a brief disclosure at the beginning, but after that, viewers would have had to read the tiny fine print on screen that the chef Dean Sheremet ... (full story)